Conversational copywriting that attracts your ideal clients.
Hi, I’m Thiago. And I’m here to help you…
speak a language your customers respond to.
What you need is someone who can convert industry jargon into everyday conversation. Geek speak into friendly banter.
If you can’t get over the communication hump, just book a call, and tell me who you’re trying to reach.
I’ll study their buying habits and turns-of-phrase, then transform all that shop talk into energetic, SEO-optimized copy that quickly communicates to your target audience:
Why your product or service matters.
What results it will help them get.
How cool it is.
And how life will never be the same without it.
Whether you are struggling to explain IT services, insurance policies, or exactly what makes your home decor products so special, I’ll give you the words to distinguish your brand from the rest.
Ready to start a conversation that your customers will never get enough of?
What you sell is one of a kind. But when you try to tell people why…they squint and scratch their heads.
“Thiago played a huge role in revamping our website in order to more effectively communicate the unique qualities of our company to potential clients. His work is consistently exceptional and always goes above and beyond our needs."
— Salena Ferguson, Lanlogic
Which one are you?
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“I need help developing effective brand messaging that cuts to the chase and gets people interested in my product or service.”
Cross brand messaging off your to-do list.
I’ll arm you with words that explain, captivate, and inspire so you never struggle to capture attention when describing your products or services.
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“I need to rank higher on Google, attract and connect with potential customers, and up my marketing game to grow my business .”
Engagement is on its way.
I’ll develop targeted, SEO-optimized content that keeps your ideal customers’ interest piqued from first contact to first purchase.
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“I run a creative agency and need to add a writer to my team so my clients come away impressed with every aspect of the final result.”
Add a “wow” factor your clients rave about.
I’ll craft eye-popping copy tailored to your creative vision. I can jump on a call or stay in the background. Either way, we’ll deliver, and you’ll look like a star.
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“I’m tired of working with unreliable people who can’t deliver on time or leave me hanging when I need to move with urgency. “
Be an e-mail away from solving any copy crisis.
I’ll give you clear prices, reliable deadlines, and timely responses to any crunch-time needs.
SERVICES
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Your website is the hub of your internet presence. It's inevitable your customers will end up there. So you need every sentence to pop off the page.
But without strong web copy, customers may be confused about what you sell, how it can help them, or feel no sense of urgency to take action.
I study your ideal customers, then infuse attention-grabbing headlines and call-to-actions with the appropriate tone to make sure you’re maximizing your internet real estate.
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It doesn’t matter how great your product is if no one ever comes across it. And content marketing is the most effective lead-generation method there is.
But where do you even start? What topics will grab people’s attention? And how do all these various pieces add up to more sales?
I develop a content marketing strategy tailored to your ideal audience, then produce relevant, SEO-optimized lead magnets to take you from blank slate to industry thought leader.
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Newsletters and E-mail marketing sequences are cost-effective, powerful, and give you a direct channel to communicate with both potential buyers and loyal customers.
But if you’re too aggressive or provide no real value, you’ll nag instead of nurture that audience.
I select a tailor-made sequence that fits exactly what you sell and then create value-packed content to lead your audience down the pipeline from the intro e-mail all the way to the big pitch.
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It’s no secret consumers respond to video. If successful, developing a YouTube channel or other watchable content can make your engagement skyrocket.
But if you get mush-mouth every time you hit record, or all your voiceovers sound robotic, people will never get past the intro.
I offer insight on how to present yourself to an audience and develop no-fluff scripts that educate and entertain so you don’t umm and ahh your way through every take.
Behold…The Power of Content Marketing
If you have any doubt about how content marketing can benefit your business, consider these facts:
When people hit your website, you have about 3 seconds to convince them to continue reading.
Source: Neil Patel
70% of marketers say that content marketing is more effective than traditional advertising.
Source: Mirasee
Businesses that blog are about 13 times more likely to see positive ROI.
Source: Hubspot
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Solid Base IT
Managed Service Provider (MSP)
Information Technology (IT)
Brand Messaging. Web Copy. Service Descriptions. Blogs.
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Lanlogic
Managed Service Provider (MSP)
Information Technology (IT)
Brand Messaging. Web Copy. Service Descriptions.
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Reliable Technology Services (RTS)
Managed Service Provider (MSP)
Information Technology (IT)
Blogs, E-Books
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OSR Manage
Sales Management Provider
Sales
Blogs.
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Hilb Group
Insurance Agency
Insurance
Blogs.
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Moi Mili
Home Decor Brand
e-commerce
Brand Messaging. Web Copy. Product Descriptions. Marketing Materials
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Little Lights
Children’s Night Lights Brand
e-commerce
Brand Messaging. Web Copy. Product Descriptions. Marketing Materials. E-mail Sequences.
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Levitate Media
Video Production Company
Video/Animation/Motion
Video Scripts.
Yea, but…who the heck are you?
I got my first big break in writing back in high school when a few kids paid me $100 each to write their college entrance essays.
After investing that money in CDs (compact discs, not bank accounts), I went clean and spent my twenties writing screenplays and doing stand-up comedy.
If you’re wondering if that's really "relevant experience", turns out years developing weird half-ideas into killer jokes and cant-put-it-down scripts teaches you some very valuable skills. Mainly-
How to boil big ideas down to their core messages and present them in the most attention-grabbing way possible.
Nowadays, I use that core skill to take complicated topics and infuse them with creativity and energy to transform them into fun-to-read, SEO-optimized content for everyone from start-ups to Fortune 500 companies.
And I can do the same for you by helping you:
Read the Room (identify what your target audience wants to hear)
Find Your Voice (develop your unique brand personality)
Hook the Audience (ditto)
Close with a Bang (leave them convinced your product is the answer to all their problems).
So your audience doesn’t walk out on you; they stay glued to the edge of their seat and tell anyone who will listen, “I’m a fan.”
Don't take my word for it!
Here's what business leaders just like you are saying:
“We have used Thiago as our copywriter for a number of years. His work is always amazingly well-researched and super engaging. It's clear he takes the time to stay on top of our industry's specific needs. We have been so pleased with his work that we consistently recommend him to all of our clients for their writing needs.”
Allyson Rogers
Operations Manager
OSR Manage
“Thiago treated our brand as if it was his own, thinking through every aspect of how we could best reach our target audience and make our product stand out in a crowded market. His contribution to our transition between the European and American markets was invaluable.”
Patrycja Dołegowska-Stefaniak
Owner
Little Lights
“Thiago is fantastic! If you're going to hire one copywriter, do yourself a favor and make it Thiago. Not only is he incredibly easy to work with, he has an undeniable talent for communicating complex ideas and putting them in a way people everywhere can understand them. I highly recommend him!"
Ana Freire
Logistics & Communications Manager
Nipro Medical
Every moment you fail to clearly communicate the benefits of your business, a customer gets their wings (and flies directly into the arms of your competitor).
You need next-level copy to achieve next-level results.
Don’t waste another second losing sales to ineffective messaging!